Future-ready lineup available immediately; consumers set to save up to ₹19,000 with enhanced energy efficiency.
NEW DELHI, January 21, 2026 — Ahead of the peak summer season, LG Electronics, India Limited (LGEIL), Most Trusted Brand (in Electronics segment)* has announced its
emergence as among the first brands to introduce its comprehensive range of Air Conditioners fully compliant with the new 2026 Bureau of Energy Efficiency (BEE) Star Rating norms. LGEIL proactive rollout ensures that Indian consumers have immediate access to the most advanced, energy-efficient cooling technology available today.
The updated BEE norms represent a significant leap in energy benchmarks, raising the bar for the entire industry to align India with global energy performance standards. LGEIL has upgraded its portfolio well in advance, reinforcing its commitment to sustainability and responsible product development.
Key Highlights of the 2026 Lineup:
Sanjay Chitkara, Co-Chief Sales & Marketing Officer, LG Electronics India Limited
Commented on the launch: "As India moves towards stricter energy efficiency norms, LG Electronics India Limited remains committed to supporting this transition through early compliance and future-ready product innovation. With our portfolio already aligned to the new BEE standards, LGEIL enters the new season well-prepared to offer reliable, energy-efficient air conditioning solutions that help our consumers save money while enjoying superior cooling."
To ensure a smooth transition for consumers, LGEIL is launching a comprehensive awareness campaign across print, digital, and retail channels to explain the benefits of the new star ratings. Furthermore, LGEIL manufacturing and supply chain operations have fully aligned with the new guidelines. While the new 2026-compliant models are the focus, air conditioners manufactured under the previous standards will remain available until existing stocks are liquidated, offering consumers flexibility in their purchasing decisions.
About LG Electronics India Ltd
LG Electronics India Limited (LGEIL) was established in January 1997 in India. It is focused on various consumer electronics and B2B businesses, from home appliances and media entertainment to HVAC and commercial displays. LGEIL's manufacturing units at Greater Noida and Ranjangaon, Pune has the capacity to manufacture LED TVs, air conditioners, commercial air conditioning systems, washing machines, refrigerators, and monitors.
Media Contacts:
LG Electronics India Ltd
Neeta Linz, neeta.linz@lge.com
Rahul Mishra – Rahul3.mishra@lge.com